The Signal Loop

Better Leads Out Of Meta.
Not Just More.

The four-part system we run for every Subtide client. If you've run Meta ads and got junk, this is why, and this is the fix.

Book A Call See The 4 Parts
Start Here

You Don't Have A Lead Problem

Forty leads come in. Two are real. So you decide ads don't work and go back to referrals.

Here's what actually happened. Nobody ever told Meta what a good lead looks like for you. So it found you the cheapest ones it could.

That's a signal problem. It's fixable.
A normal month. You paid for all forty.
Real jobs: 2 Junk: 38
The System

Four Parts. One Loop.

Each part makes the next one work. Together, your leads get better every month the loop runs.

Part 1

The Filter

Ads that turn the wrong people away before you pay for them.

Part 2

The 60 Second Rule

Every lead hears from you in under a minute. Day or night.

Part 3

The Six Month Follow Up

The "not right now" people come back as signed jobs.

Part 4

The Signal

Meta learns who actually pays you, and goes and finds more of them.

Most agencies only run part one. The loop only works when one system runs all four.
The Full Breakdown

Want To See How Each Part Works?

  • What your ad should say to turn the wrong people away
  • Why the first text wins the job, and what it should ask
  • How to turn "not right now" into a signed job in month six
  • The one thing almost nobody tells Meta, and why it changes everything
  • A 4-question check to find which parts you're missing
Proof

What The Loop Does

$111K

In new pergola install revenue in the first 90 days on the system.

An outdoor living contractor
$620K

In pool build revenue off $12K in ad spend.

A pool builder
Live Results

Your ROI dashboard. Log in anytime and see every lead, estimate, and closed job next to what you spent.

Every Subtide client
Fair Warning

This Isn't For Everyone

Built for you if

  • You're already installing jobs every month
  • You run a crew, or have one ready
  • You want more of the work you already do well

Not for you yet if

  • You're still landing your first few jobs
  • You can't take on more work right now
  • You want leads but won't answer the conversations
Next Step

See The Loop On Your Market

Book a call. We'll check if your area is still open, then show you how the loop would run for your trade.

FAQ

Questions Contractors Ask

Don't see yours? Book a call and ask us straight.

Book A Call
How much does it cost?
It depends on your trade, your area, and how many jobs you want. We give you exact numbers on the call. Your ad budget is paid straight to Meta on your own card, so you always see where every ad dollar goes.
Do I have to sign a long-term contract?
No. You start with 30 days. After that, you stay because it's working.
How fast can we go live?
Most systems are live about a week after we get your access. From there, it gets sharper every month it runs.
What trades do you work with?
Big-ticket home improvement trades: patios and pergolas, outdoor living, pools, concrete and hardscape, outdoor kitchens, artificial turf, and bathroom remodels.
What does "one company per area" mean?
Once you're in, we won't run ads for anyone else in your trade in your area. Your leads are never shared and never resold.
Who talks to my leads?
Every lead gets a text in under 60 seconds, day or night. Our AI asks your questions and sorts the real jobs from the browsers. Then you take it from there and close the job.
I've run Meta ads before. What's different?
Most ad accounts only tell Meta that someone filled out a form, so Meta finds more form fillers. We tell Meta which leads turned into real jobs, so it finds more people like the ones who paid you. See how it works
Do my ads run on Instagram too?
Yes. Your ads run across Meta's apps, including Instagram, so they reach homeowners wherever they scroll.
What do you need from me?
Three things. Fill out a short start form. Give us access to your Meta page. And mark your jobs as closed in your pipeline, so your dashboard shows your real return.
How do I know it's working?
You get a live results dashboard. Log in anytime and see every lead, estimate, and closed job next to what you spent.